To get the most responses from your surveys, we recommend tailoring each survey so it's relevant to the people who see it.
In-product surveys on a website or web app typically have a good response rate (30% – 40%) when they're relevant to users. Examples include Net Promoter Score (NPS) surveys and feature feedback surveys targeted to users who have experience with that feature.
For more information on survey channels and types, see Launching your first survey.