What is a PMF survey?

A product-market fit (PMF) survey measures how unique your users find your service. A good result strongly correlates with your ability to gain traction and grow fast.

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A PMF survey asks your users how disappointed they would be if your product or service stopped existing. Use PMF surveys at milestone moments for your product or service. The results show whether to focus primarily on finding product-market fit or on growing.

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Your score is the percentage of all responses that picked "very disappointed" as their answer. If your score is more than 40%, you've reached product-market fit. That makes it easier for you to gain traction.

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